Fun bags, Japaneseque
Japanese No! Register Sack Brassiere
IGN »November 9, 2006 :.… to battle the terrible threat of plastic bag proliferation and has launched the “No! Register Sack Brassiere.” Designed to ensure that the sexy shoppers of Japan never leave home without a reusable and environmentally friendly shopping sack, the No! bra converts easily from supportive negligee to useful carrying bag….
The above article is quite fun which quips about, “May I hold your melons for you?”
Actually, the maker of this one-off bra is just the PR department of the Japanese lingerie company, Triumph International. They specialize in silly bras for public relations purposes and the formula has worked for them over the years (Triumph is No. 1 in the Japanese market). Soccer ball bras, cut crystal bras, teddy bear bras….Triumph has done them all. It must be fun to come up with a new wacky bra to make a splash in the press every three months—Fun bags, Japaneseque!



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