Sony’s Silence of the Goats

Sony's GOAT Greek Orgy
Those fun-loving folks at Sony have done it again…with a remake: The Silence of the Goats.

Slaughter: Horror at Sony’s depraved promotion stunt with decapitated goat
the Daily Mail -22:45pm on 28th April 2007s
Electronics giant Sony has sparked a major row over animal cruelty and the ethics of the computer industry by using a freshly slaughtered goat to promote a violent video game.
The corpse of the decapitated animal was the centrepiece of a party to celebrate the launch of the God Of War II game for the company’s PlayStation 2 console.
….At the event, guests competed to see who could eat the most offal procured elsewhere and intended to resemble the goat’s intestines from its stomach. They also threw knives at targets and pulled live snakes from a pit with their bare hands. Topless girls added to the louche atmosphere by dipping grapes into guests’ mouths, while a male model portraying Kratos, the game’s warrior hero, handed out garlands….
We have reproduced the spread — headlined Sony’s Greek Orgy — here, but have pixellated the image to spare readers the sight of the goat’s decapitated head hanging by a thread of tissue from its corpse, with blood dripping to the floor
goat's decapitated head hanging by a thread of tissue from its corpse

I wonder if Sony’s CEO, Sir Howard Stringer, was there for goat festivities or whether has keeps his own goat in his carpetbag for travel fun? It must be a good way to relieve stress as he in a hotel when in Tokyo and spends much time in New York and London (at goat parties) to run Sony by remote control.

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I'm a pale, alien, quadruped who has worked for 25+ years at "Maybe-the-Largest Inc." in Tokyo.

13 thoughts on “Sony’s Silence of the Goats”

  1. To quote my friend K-G:

    The Mail: “…What purported to be warm intestines was actually warm offal….”

    While this story could be true, it does seem to have a fair number of bullshit indicators, such as the quote above…somehow I don’t see the daily mail being that precise that they would make a distinction between intestines and offal (which can include intestines but also other internal organs). While I realize folks in the UK are not as paranoid about liability lawsuits as US people, I somehow doubt any event would encourage handling offal and snakes in an party environment, given high possibility of making people sick via touching contaminated items and then eating and drinking.

    But the biggest flag is that they are “sourcing” the image from a Sony’s Official Playstation magazine. That means this event must have happened several weeks ago if, as the piece states, the magazine is already being mailed out (since editorial and printing takes a fair bit of time in the print world). If it happened several weeks ago, the odds are this would have leaked out before now, since these kinds of events 99% of the time are held for the benefit of the press.. Also, I somehow question that kind of image would have passed through editorial without someone pointing out that it might not be a good image to use, esp in the animal rights activist infested UK. And the piece quotes several people by name but no one from Sony by name. So it could be true but I’d like to see something directly from Sony concerning this before I’d buy into it.

  2. I think it has gotten to the point where there is nothing too terrible that anyone could say about b-a-a–a-a-ad Sony. Anything is believable.

    On the other hand, The Mail is sort of full of it….goat shit that is.

    I see that only FOX NEWS reports this as story fact anywhere on google news and Fox just rehashes the The Mail

    Sony Video Game Launch for ‘God of War II’ Features Gory Stunt With Freshly Killed Goat -Sunday, April 29, 2007

  3. Sony has NOT made any comment or protest about this so it must have been true.

  4. Sony finally has made a comment.

    SONY (in summary) had this to say:

    — The party was held on March 1, and attended by around twenty European journalists (none from the UK).

    –The actual article in the Official PlayStation mag was written by a guy who wasn’t in attendance; the piece was done on the basis of the party’s invite, “which employed a degree of hyperbole in order to encourage attendance”.

    –The goat in question had already been killed (ie it wasn’t killed at the party), and had been sourced from a local butcher.

    –The goat’s “entrails” were actually bowls of traditional Greek meat soup< . At no stage was anyone allowed to touch the goat, nor did anyone eat or drink anything from inside the goat. After the party, the carcass was returned to the butcher....more

  5. I just found this great goat screenshot from Sony’s God of War II game as well as this comment at The Reg -UK:

    I would love to know how much nose candy was consumed by the people who came up with this idea.
    Let’s have dancing girls! Topless dancing girls! A slaughtered goat, with entrails! Topless dancing girls, eyes in their nipples! Worship the bloody goat – topless goat, dancing around the room, slaughter the girls, everyone, eat the entrails, eat them all up. The goat is staring at me! I don’t like it!” …

    Sony's GOAT Greek Orgy

  6. Here’s a funny take on the whole Goatgate goof-up….

    If you don’t buy this console, we’ll kill this goat, 05. 1.07 at 02:10 PM
    …What a party, although people were overheard saying, “I bet killing this goat would’ve been more fun with the Wii-mote.”
    Sony’s party defense is two-pronged:
    –Sure there’s a decapitated goat …but the goat was already decapitated when the company found it
    –Sure you can see a woman’s nipples … but she is wearing a “top” of fresh body paint

  7. Decapitate means to remove the head. From what I can tell that goat was only let out(cutting of the throat to drain the blood). The heads still hanging in there. And who wouldn’t want topless girls at a party?!

  8. Em, not any goat sacrifices that I saw. Not sure they do that here, especially in Sicyon. Mostly they just played loud, traditional music (including an old man on my street strumming on the guitar in the evening) and drinking homemade alcohol to make up for the month of fasting.

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