8/9/2007

Japan’s toy giant Tomy …a MP3 player “Transformer Music Label Soundwave” based on characters of the recent Hollywood movie “Transformers”, at the company’s showroom in Tokyo, on August 7, 2007…

The “Transformers” movie has only been playing in Japan for the past two weeks (with only lukewarm success since it is considered strictly a kiddie movie here). However, the tie-in goods such as this Mp3 player that “transforms” are doing well (perhaps better than the movie itself). Read more the “SOUNDWAVE” in this machine-translated report from akihabaranews.com. Especially odd are these Transformers earphones.