7/12/2009

Let me share a strange observation from my shopping in Tokyo today…

Several stores in uber-trendy New Marunouchi district of Tokyo have moved their stock of Louis Vuitton bags to jumbled piles on folding tables on the street just like the final discounting of distressed stock.

For the past 20 years, not having an LV bag was like going out knaked for Japanese OLs (office ladies). According to one Financial Times report, 94% of Tokyo women in their twenties own a Vuitton piece.

Now all of a sudden, NOBODY, wants to buy Louis Vuitton. I have heard that this is because of the Great Recession: Japanese don’t want to be seen with flagrant displays of conspicuous consumption. Refer to FT.com, June 2.

So, to “stimulate” demand, Louis Vuitton has created a custom-order “Malle Mars” junk-in-the-trunk cum buttpluggery designed with a trip to Mars in mind.

I can imagine the only possible use for LV’s “Malle Mars” butty-plug is for preventing alien analismprobes, right?

For more info…

TinyArro.ws – Courtesy Preview for http://www.ilvoelv.com/2009/07/louis-vuitton-malle-mars.html