The Namahage orges prepare to invade Tokyu Department Store in Kichijoji, Tokyo for the Northeast Festival on February 2 (store details).
The Namahage ogres visit to expel laziness in young children scaring them as they visit to the house in this is a traditional Japanese New Year’s folk event.
In the Tohoku region—the northeast of Japan—Namahage ogres visit homes during the Lunar (Chinese) New Year’s, which generally happens around February during the agricultural off-season. These ogres go from door to door frightening kids and admonishing them for their laziness as you can see below.
Sadly, nowadays the Namahage are mostly for tourists such as this event at Tokyu Department Store in Kichijoji, Tokyo.
Learn more at: wikipedia.org/wiki/Namahage