No boozing please, we’re Japanese

As I have mentioned here many times, in Japan Drunkenness is Next to Godliness…even the Shinto gods love getting ripsnorting wasted.
japanese-drunkdrunk Especially salarymen, the Japanese are known as some of the worst falling down drunks on the planet. You can imagine my surprise when the following survey finds that Japan’s younger folks are much less interested in drinking with 40% of men in their 20s who never or almost never drink.


Younger Japanese men less interested in drinking, according to survey
Japan Today | 2016-Jan-05
According to sales tax figures, the consumption of booze is down to about 89% of its heyday in 1996
to help shed light on this trend, wine website WineBazaar conducted a survey of 6,638 men and women between the ages of 20 and 70, asking “How often do you drink?”..
things get interesting when factoring in age as well. Women stay roughly the same, with “non-drinkers” making up 40 to 50% of them regardless of age. For men over 60, only 25% are classified as “non-drinkers” but that number rises significantly to 39.8% when asking men in their 20s.

Basically, 40% of men in their 20s who report they “never or almost never drink” are really saying they can’t afford it. Also, company sponsored drinking is down 80% since the collapse of Japan’s economic “Bubble” in the early ’90s and the “Lost Decade(s)” of the continuing recession since then.

Previous reports of Japanese drunks include:



4 thoughts on “No boozing please, we’re Japanese”

  1. I don’t know how I missed mentioning this, but the Japanese have a magazine dedicated to getting wasted and puking appropriately named, BARF OUT!

  2. Seems like it was just yesterday during the Bubble era where people in Tokyo freely drank Dom Perignon Pink Champagne at prices of $1,000 a bottle! High-priced Sake had gold flakes inside of it and once any bottle was opened, it would be entirely consumed. Period.

    They used to have huge company-wide birthday parties almost every week for some admin clerk or some manager that you didn’t even know deep inside the matrix of your Japan Inc. company. And at the parties they played Bingo for luxurious trips for two to Hawaii and cash prizes of 200,000 yen etc. Boyfriends were expected to buy high-priced Tiffany jewelry for their girlfriends and then go to $800 per night hotels to practice the ancient Japanese custom of getting it on! :) Yes, it may seem impossible to imagine all of that happening, but it really did. And nowadays, none of it happens and that’s really sad. :(

  3. Was anything lasting achieved during the Bubble Years, or was the money just frittered away on Hawaiian golf courses and at Juliana’s?

  4. They purchased some California golf courses too and the Mitsubishi Estate Company of Japan bought New York’s Rockefeller Center for two billion dollars, but later sold it at a massive loss. Many of the trophy properties purchased by Japanese firms and individuals were sold after the Bubble collapsed because their loans in Japan were called in.

    At first, the world famous Juliana’s Tokyo discotheque profited immensely as it was very popular and featured many young girls dancing in “body-con” (tight mini skirts and high heels) every weekend in the early 90s. It then became Velfarre in Roppongi and enjoyed some success there before it closed in 2006 after undertaking massive losses.

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